Modern workforces are almost unconsciously required to have working internet access. Along with normal wi-fi, businesses are encouraged to introduce guest wi-fi. Sharing your Wi-fi could be as simple as giving out the router and password details to an individual and letting them log in. However, for many companies, this is not a safe option. <\/p>\n\n\n\n
This unique wi-fi service allows companies to create a network exclusively for their visitors, which acts as a separate access point on your router. Visitors are able to use your wi-fi on smartphones, tablets, or computers whenever they need to without having to gain access to the main business network.\u00a0<\/p>\n\n\n\n
Now that we know what guest wi-fi is, what are the benefits to have it for a company? <\/p>\n\n\n\n
A benefit that many users find when using guest wi-fi is that they don\u2019t have to worry about inconveniently asking someone for the wi-fi password. Instead, visitors can simply click on the registered name – mostly known as \u2018\u2019Guest\u2019\u2019 – and go about their needs. This makes it extremely easy to use and can boost customer satisfaction drastically. <\/p>\n\n\n\n
As users of the wi-fi are sticking to their preferred devices i.e., smartphones, tablets. They are unable to gain any connection to your business\u2019s data or information. Guest wi-fi allows you to manage the two networks separately, configuring them as and when you need to. \u00a0<\/p>\n\n\n\n
If you want to give visitors access to use wi-fi but not give them access to download anything then you can restrict the bandwidth. You also have the power to restrict users of the wi-fi from gaining access at certain times. Further aligning the statement that guest wi-fi provides a sense of security for companies. <\/p>\n\n\n\n
As users are logging on to your guest wi-fi, the amount of useful information that can be stored from them can be useful. If you store e-mails used during the login process, and monitor customer behaviour whilst using your wi-fi \u2013 Then you will be able to use them as target audiences if you have a marketing campaign in the future. Pinpointing your target audience is a crucial part of any marketing campaign and guest wi-fi can help you achieve this long before the campaign has even been brought to light. <\/p>\n\n\n\n